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 STAKEHOLDER AND CUSTOMER EXPERIENCE

Telco to Ace Customer Experience

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Bharti Airtel

About this award

This award recognizes the telco that has designed and implemented an exceptional loyalty program, driving customer engagement, retention, and advocacy. It will be presented to a telco that has demonstrated innovation, personalization, and tangible value in its loyalty program, fostering a sense of loyalty and rewarding customers for their continued support.

Evaluation Metrics

Digital experience 

Digital experience 

Brand experience

Employee experience 

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Winner

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Bharti Airtel

Bharti Airtel has built a robust customer experience ecosystem powered by AI-driven platforms, omnichannel engagement, and digital services like Airtel Thanks. 

Through a strong focus on personalisation, fraud protection, and analytics-led service delivery, the company continues to elevate customer experience at scale. 

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